Phycocyanin is a blue pigment-protein complex derived from blue-green algae, particularly spirulina. It belongs to the phycobiliprotein family and is known for its vibrant blue color, which makes it a popular natural coloring agent in food and beverages. Phycocyanin is often used in health supplements and smoothies due to its nutrient-rich profile, including antioxidants and essential amino acids. This pigment not only contributes to the aesthetic appeal of products but also highlights the nutritional value associated with algae-based ingredients, making it a favored choice among health-conscious consumers
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